Barking Up The Wrong Tree Notes

What Really Produces Success?

Success comes from knowing what you're best at and being aligned with your context. Even insanity can be helpful given the right context.

Should We Play It Safe and Do What We're Told If We Want To Succeed?

Do Nice Guys Finish Last?

Do Quitters Never Win and Winners Never Quit?

It's Now What You Know It's Who You Know

Believe In Yourself… Sometimes

Work, Work, Work… Or Work-Life Balance?

What Makes a Successful Life?


  • Barker, Eric. Barking Up the Wrong Tree: The Surprising Science Behind Why Everything You Know About Success Is (Mostly) Wrong. New York: HarperCollins Publishers Inc, 2017.